This Dyson exclusive email was designed in mind to push the brands new air care product line, as well as, home and beauty care. The email I designed reached around 1.2 million of Abt’s newsletter nationwide subscribers. I worked with Dyson and the marketing department to layout which specific products were to be featured in the newsletter. Abt and Dyson saw a huge revenue bump in these particular products. This email was sent to 1 million of Abt's newsletter subscribers.