Rebranding Something Borrowed into Aveil, a luxury bridal rental service for brides specializing in fashion forward accessories for all wedding occasions including bachelorette parties, engagement photos, bridal showers and rehearsal dinners.

Our comprehensive redesign includes a new logo, sophisticated color palette, sleek website, and elegant marketing materials. In collaboration with the brand's founders, we have elevated Aveil to epitomize chic, cool, and a luxurious style while promoting eco-friendliness and sustainability. Aveil is where brides find their perfect accessories in a reusable space. We’re on a mission to help brides look and feel iconic.

Designed brand guidelines, gift cards, pop-up event materials, promo cards, flyers, poster signage, as well as, other marketing materials. Front-end design of the Aveil homepage website along with additional pages. Assist in photo shoots and content used for Aveil’s website and social media.